DE BASISPRINCIPES VAN A/B-TESTEN

For advertisers: RTB means more streamlined, efficient and targeted buying. It provides them with the ability to fine-tune targeting and focus on the most relevant inventory results in higher ROI. Ultimately, users see more relevant ads.Waar voorheen vanwege wekenlang gelijke boodschap op de reclameborden verscheen, kan deze nu in een paar klikken